If you’ve been to a networking event, job fair or Chamber of Commerce meeting lately, you’ll know what I mean when I say that business cards have not gone out of style. Social media and e-mail have not made them obsolete, and even the most avid promoter of a paperless environment will hold on to a business card until she has a few spare moments to add the information to her smartphone’s contact list. So here are a few suggestions from Rieva Lesonsky, guest blogger on the Small Business Administration (SBA) website, to make your business card stand out:
Consider adding a QR code to facilitate a quick leap to your business’s website or, if you are a job-seeker, your LinkedIn page. Keep your cards simple, with a sans-serif font, clean lines and a minimalist look. And go for high-quality paper and other elements to set your business apart and bolster its image. For other tips. read Ms. Lesonsky’s complete blog post here.